Articles on Microsoft
Microsoft's Licensing Evolution Part II: From Human Seats to Agent Revenue—The New Frontier
Microsoft moves from licensing human users to licensing digital agents, with Entra Agent ID, Copilot orchestration, and embedded knowledge creating a new revenue model where ARPAA joins ARPU in EA negotiations.
Enterprise Platform Wars-2025
In 2025, enterprise IT splits into two camps: those embracing Microsoft’s integrated platform and those chasing flexibility through best-of-breed strategies. The winning path? It depends entirely on your organisation’s capabilities.
Microsoft's Q3 FY25: Strong on the Surface, Complexities for Customers Beneath
Microsoft’s strong Q3 FY25 results mask deeper challenges for customers—from mandatory CoPilot bundling and declining MACC discounts to a sales shift favoring AI, Security, and partner-led deals.
Microsoft’s Bet on Agentive AI and the Future of Productivity
Microsoft transforms its AI strategy by shifting from traditional software to agentive AI, with Copilot becoming the new interface for productivity and enterprise automation.
Understanding the Microsoft Azure Consumption Commitment
Microsoft Azure Consumption Commitment (MACC) requires organisations to commit to a fixed Azure spend, offering discounts but imposing penalties if targets aren’t met. Terms depend on the agreement’s active or renewed status.
Microsoft Budgets, Discounts, and investment in AI
Microsoft’s escalating cloud costs and aggressive pricing strategies raise concerns: Is the surge in Azure spending and AI investments truly benefiting enterprises, or just boosting Microsoft’s profits?
Microsoft FY24 Financial Summary and FY25 Outlook
As Microsoft concludes its fiscal year 2024 (FY24), the company has once again demonstrated its strength across multiple business segments.
Is the CrowdStrike Outage a Turning Point in the Competition with Microsoft?
CrowdStrike’s mistake could be Microsoft’s gain. Will Microsoft capitalize on the shifting landscape? Is your enterprise cybersecurity strategy going to change?
Flexible Virtualization Benefit
Flexible Virtualization Benefit positively affects both end clients and service providers. So, what is it? How to use it? What licences are eligible?
Top 4 Microsoft Licensing Pitfalls for Software Developers
Visual Studio with MSDN licensing is a critical element in the Microsoft offering for developers. Its terms may seem simple at first glance. But are they?
Microsoft Licensing Questions
Microsoft licensing questions from our community and clients with our answers. Updated regularly. All questions about products, agreements, cloud, and hosting.
Microsoft Licensing Trends in 2022
What is going on right now with Microsoft licensing? How will this affect businesses like yours in 2022? And importantly, what can you do about it?