Articles on AI

Microsoft turned AI from a product into a platform: Copilot triggers broad enterprise purchases, drives 15–20% spending increases, but only 20% of buyers deploy it at scale.

FinOps Trends 2025: companies shift back to on-premises solutions, optimise cloud expenses, and adopt generative AI.

Microsoft’s updated AI strategy raises concerns: is it truly partner-focused or just another way for Microsoft to tighten its grip? Partners need to be wary and prioritize their own interests.

Microsoft’s transformative AI investments, potential pricing shifts, and Copilot’s pivotal role in redefining the digital workplace and technology roadmap.

In this article, I’m taking a step back from the usual discussions about Copilot’s features or benefits to end users. Instead, I want to talk about the cost.

AI agents challenge Microsoft’s traditional per-user licensing. Per-transaction and consumption-based models may replace M365 licences, reshaping how enterprises pay for Office file operations.

Walk into any Microsoft EA renewal meeting, and the conversation doesn’t start with Word and Excel anymore. It begins with Copilot, Azure commitments, and your ‘digital transformation journey.’ Without understanding these dynamics, you’re negotiating in the dark, and it rarely ends well.

Microsoft transforms its AI strategy by shifting from traditional software to agentive AI, with Copilot becoming the new interface for productivity and enterprise automation.

Microsoft’s escalating cloud costs and aggressive pricing strategies raise concerns: Is the surge in Azure spending and AI investments truly benefiting enterprises, or just boosting Microsoft’s profits?

Let’s look at the licensing rules, requirements and limitations, explore Copilot’s economic impact, and dive into pricing and ROI.